03 Jun

Entering the Chinese Market with Confidence - Legal Seminar

Tuesday, 3 June 2025 11:00 – 12:00
Webinar

Eunice Wu (Merits & Tree law firm, China) will be joining Hugh Reeves (Walder Wyss) for an online legal session on Swiss–Chinese business collaboration, where we will explore practical insights into entering and thriving in the world’s largest single market. The event will feature an expert-led discussion on China’s policy and business climate, strategies for protecting technology and IP rights, and key negotiation approaches with Chinese counterparties. Attendees will also gain valuable knowledge from real-life case studies such as recent developments in the electric vehicle and AI sectors, illustrating how China’s advanced environment can benefit up-and-coming Swiss companies as well as established players.

Speaker:Eunice Wu, partner at leading Chinese corporate law firm Merits & Tree
Moderator:Hugh Reeves, partner at Walder Wyss

Program:
45 minutes of presentation on legal considerations around a successful entry into the Chinese market as well as enforcement of IP rights and proper contract negotiation strategies.
This is followed by a 15-minute Q&A session.