Our Trade and Distribution team advises companies on all matters relating to the marketing and distribution of products and services. We support our clients with customised services and solutions, including establishing the necessary business structures and drafting a suitable contractual framework. We draw on our knowledge of Swiss and European antitrust law, and in the event of disputes help our clients enforce and defend their interests in litigation and other legal proceedings.


Trade & Distribution
Introduction

Our Trade and Distribution team advises companies on all matters relating to the marketing and distribution of products and services. We support our clients with customised services and solutions, including establishing the necessary business structures and drafting a suitable contractual framework. We draw on our knowledge of Swiss and European antitrust law, and in the event of disputes help our clients enforce and defend their interests in litigation and other legal proceedings.

Experts Products & experience

Our key areas of activity are:

  • Drafting contracts (distribution, licensing, franchising, leasing, and joint venture agreements, etc.) and advising clients on all contractual matters
  • Advising domestic and foreign companies on all issues relating to antitrust law, performing and coordinating international merger control notifications, and supporting clients in compliance programmes under competition law
  • Providing advice in all tax-relevant areas of national and international distribution systems, and developing and setting up business and corporate structures that are as tax efficient as possible
  • Negotiating and obtaining decisions and rulings in connection with distribution structures from the Swiss Federal Tax Administration
  • Setting up national and international distribution systems and providing advice with regard to all aspects of the business distribution plan, as well as providing advice and support on all regulatory aspects in connection with the distribution of products and services
  • Advising on all matters relating to the acquisition and integration of distribution systems
  • Advising on export control issues
  • Representing clients in all proceedings and disputes relating to distribution law before state courts and in international arbitration proceedings in Switzerland and abroad
  • Representing clients in dealings with the Swiss supervisory authorities, and federal and cantonal authorities, on all sector-specific regulatory issues
  • Advising clients on the consultative and legislative processes of the federal and cantonal governments
Publications





Kommentierung von Art. 3 Abs. 1 lit. s/Abs. 2 (Pflichtangaben im elektronischen Geschäftsverkehr) und Art. 3 Abs. 1 lit. o UWG (Spamverbot)(Commentary on article 3 para. 1 let. s/para 2 (information obligationsin e-commerce) and article 3 para 1 let of the Unfair Competition Act (unsolicited marketing))

by David Vasella
in: Heizmann/Loacker (Editor[s]), "UWG - Kommentar zum Bundesgesetz gegen den unlauteren Wettbewerb"
Zurich 2018, pp. 653-675, 727-746



When are printer cartridges exhausted? A Swiss view on Impression Products vs. Lexmark International

by Dirk Spacek
in: "www.lexology.com" 24 July 2017


§ 35 Einführung in die Grundlagen und die Systematik des schweizerischen Medizinprodukterechts(Introduction to basic principles of Swiss medical device regulation)

by Michael Isler
co-authored by Alexander Gutmans
in: Ehrhard Anhalt / Peter Dieners (Editor[s]), "Medizinprodukterecht – Praxishandbuch"
2. Auflage, Munich 2017, pp. 1201 - 1228


TVA: Valeur en douane et prix de transfert(VAT: customs value and transfer price)

Speakers: Jacques Pittet and Yacine Rezki
Expertsuisse
Geneva 1 June 2017




Online-Crowdfunding in Switzerland

by Dirk Spacek
in: International Association of Entertainment Lawyers (Editor[s]), "IAEL-Yearbook 2016: The Monetization of the Global Music Business – from Creators to Major Industry"
Holborn, London 2016, pp. 262–280








§ 47 Lizenzvertrag und § 48 Alleinvertriebsvertrag(§ 47 License Agreement and § 48 Exclusive Distribution Agreement)

by Michael Isler
in: Huguenin/Hotz (Editor[s]), "Fälle zum Obligationenrecht, Band II: Besonderer Teil"
Zurich/Basel/Geneva 2014, pp. 189–221




Kündigung eines Servicepartnervertrages für Kraftfahrzeuge. Bemerkungen zum Urteil des Bundesgerichts vom 6. September 2011, 4A_101/20011(Termination of an after sales agreement for motor vehicles. Remarks concerning the Federal Supreme Court's decision of 6 September 2011, 4A_101/20011)

by Gion Giger
in: "Push-Service Entscheide" 12 January 2012


«Jovani», Urteil des Handelsgerichts Zürich vom 17. Mai 2010 – Kartellrechtliche Zulässigkeit eines Verbots von Direktbelieferungen durch den Lieferanten(«Jovani», Decision of the Commercial Court of Zurich from 17 May 2010 – A ban of direct sales by the supplier is lawful from an antitrust perspective)

by Gion Giger
in: "sic! Zeitschrift für Immaterialgüter-, Informations- und Wettbewerbsrecht" 10/2011, pp. 574–577



Anmerkung zum Urteil des Schweizerischen Bundesgerichts vom 12. Januar 2010; Grenzüberschreitendes Satellitenfernsehen – Werbefenster – Urheberrecht(Case note on Swiss Supreme Court judgment of 12 January 2010 re transfrontier TV, advertising windows and copyright)

co-authored by Lucas David and Jürg Schneider
in: "Medien und Recht International" 3–4/2010, pp. 114–115



The new European Block Exemption Regulation for Vertical Agreements

by Gion Giger
in: "Distribution Law Commission Newsletter" 3/2010



Investing in Switzerland

Speakers: Martin Busenhart and Marcus Desax
International Taxation Conference
Mumbai 5 December 2009


Vermeidbare Exportrisiken(Avoidable export risks)

by Maurice Courvoisier
in: "Basler Zeitung" 2 October 2009, p. 1



Making and breaking license and distribution agreements. Risks and rewards, practical tips and lessons learned

by Julia Bhend
in: "National Report of Switzerland (Distribution Part) for AIJA Annual Congress 2009"
2009






Alleinvertriebsvertrag(Exclusive distribution agreement)

by Reto Jacobs
in: Amstutz et al. (Editor[s]), "Handkommentar zum Schweizer Privatrecht"
Zurich 2007, pp. 1666–1668


Privatautonomie und Vertragsschluss(Party Autonomy and Conclusion of the Contract)

by Antonio Carbonara
in: "Vertrauen – Vertrag – Verantwortung, Festschrift für Hans Caspar von der Crone zum 50. Geburtstag, Zürich 2007"
Zurich 2007, pp. 85–105



Own-brand look-alikes: Luce verde da parte del TF? Note a margine della DTF 20 luglio 2003 (4C.60/2003) (Petit Gervais/Petit Suisse)(Own-brand look-alikes: Green light from the Federal Court? Marginal note DFC July 20, 2003 [4C.60/2003] [Petit Gervais/Petit Suisse])

by Stefano Codoni
in: "NRCP Nuova rivista di diritto commerciale e processuale 2003" 9 February 2004, p. 119




Literatur oder Wettbewerb – Die Gefahr aufgedrängter Wohltaten im Kartellrecht. Anmerkungen zu BGE 129 II 18(Literature or Competition – the dangers of imposed benefactions in Antitrust Law. Remarks concerning BGE 129 II 18)

by Daniel Zimmerli
in: "Zeitschrift des Bernischen Juristenvereins (ZBJV)" 4/2003, pp. 290 ff.


Warranties and Disclaimers – Limitation of Liability in Consumer-Related Transactions – Chapter on Switzerland

by Stefano Codoni
in: Dr. Martin Kurer, Stefano Codoni, Dr. Klaus Günther, Jorge Santiago Neves and Lawrence Teh (Editor[s]), "Warranties and Disclaimers – Limitation of Liability in Consumer-Related Transactions"
London 2002, p. 527




Income Tax Incentives for Exports and the Application of WTO Rules

Speaker: Marcus Desax
Congress of the International Fiscal Association (IFA)
San Francisco October 2001




Switzerland: Courts Expand Rights of Parallel Importers


in: "IP Worldwide, September 1999 issue" September 1999, p. 36


Unlautere Werbe- und Verkaufsmethoden (Art. 3 UWG)(Unfair Advertising and Selling Practices)

by Magda Streuli-Youssef
in: David/von Büren (Editor[s]), "Schweizerisches Immaterialgüter- und Wettbewerbsrecht (SIWR)"
Vol. V/1, Basel/Frankfurt 1998


Lotteriegesetzgebung(Lottery law)

by Magda Streuli-Youssef
in: David/von Büren (Editor[s]), "Schweizerisches Immaterialgüter- und Wettbewerbsrecht (SIWR)"
Vol. V/1, Basel/Frankfurt 1998 (^)


Besonderheiten des Urheberrechts im Rechtsverkehr(Particularities of copyright law in transactions)

by Magda Streuli-Youssef
in: "Aktuelle Juristische Praxis (AJP)" 8/1996, pp. 958–966


Auch fremdsprachige Sachbezeichnungen können Gemeingut sein(Foreign language generic terms in trademark law)

by Magda Streuli-Youssef
in: Kurer/Sangiorgio/Ritscher/Aschmann (Editor[s]), "Binsenwahrheiten des Immaterialgüterrechts, FS für Lucas David"
Zurich 1996


Dienstleistungsmarke(Service trademarks)

by Magda Streuli-Youssef
in: "Aktuelle Juristische Praxis (AJP)" 5/1993, pp. 528–530


Business Law Guide to Switzerland

by Marcus Desax
Wiesbaden 1991



Force Majeure in Hardship Clauses in Drafting International Contracts

Speaker: Marcus Desax
Euro-Conferences
London 29 March 1988


Vorkehrungen zur Minderung des Produktehaftungsrisikos(Ways of Minimizing Product-Liability Risks)

Speaker: Marcus Desax
Zürcher Handelskammer
Zurich 22 October 1986


Der Rechtsschutz gegen sog. Piratenmarken(Legal Protection against bad faith trademark registration)

by Magda Streuli-Youssef
in: "Schweizerische Mitteilungen über Immaterialgüterrecht (SMI)" 1/1985


Working with and within Product Liability Laws in the European Economic Community

Speaker: Marcus Desax
International Business Forum
Philadelphia 22 September 1983


Some Differences Between European and United States Law to Consider When Drafting International Contracts

Speaker: Marcus Desax
Legal Department, E.l. du Point de Nemours & Company, Inc.
Wilmington, Delaware 2 March 1983


Zur Anwendbarkeit des Grundsatzes des Vorranges von absoluten Rechten gegenüber relativen Rechten im Immaterialgüterrecht und insbesondere im Urheberrecht (The application of the principle of priority of absolute rights vis-à-vis relative rights in the intellectual property law and in particular in the copyright law)

by Stefano Codoni
in: "SJZ 1999 " 0, p. 1